"Understanding where information comes from and who's responsible for it are essential in making judgments of credibility."
(source: Stanford History Education Group)
“Members of the Society of Professional Journalists believe that public enlightenment is the forerunner of justice and the foundation of democracy. Ethical journalism strives to ensure the free exchange of information that is accurate, fair and thorough. An ethical journalist acts with integrity.”
The Society declares these four principles as the foundation of ethical journalism and encourages their use in its practice by all people in all media.